Craft & Connect: Storytelling that Sells

Three Sessions, Two Book Coaches, One Low Price!

Discover the simple secret behind characters that leap off the page and into readers’ hearts. In this workshop, we’ll show you how to unlock the blueprint to writing books that resonate and sell.

Tell me if this sounds like you…

You want to finish your first novel, one that captivates readers from start to finish. You need guidance not just in crafting a compelling plot but in creating characters with deep, believable backstories.

You’re tired of feeling overwhelmed and underprepared, especially when thinking about how to market your book. You wish there was a way to simplify both the writing and the marketing process, making them not just manageable but enjoyable.

Imagine if…

There was a way to seamlessly weave your characters’ deepest fears and desires into a plot that feels both inevitable and surprising.

You could unlock your characters’ motivations resulting in a completed manuscript that irresistibly pulls readers into your narrative.

You could transform your marketing efforts into an engaging conversation with your ideal reader, creating fans even before your book hits the shelves…

And imagine if all of this could integrate smoothly into your current writing routine, replacing confusion and doubt with clarity and confidence. You could keep wrestling with the same old writing challenges, or you could step into a new chapter with our Craft & Connect Workshop, arming yourself with tools that refine your current project and redefine your future work.

Three Sessions: September 26th, October 3rd, and October 10th online at 6:30PM EDT

Just $99 for all 3 sessions!

Look for a new session to be added in January 2025.

Your Craft & Connect Book Coaches

Nancy Clements is an Author Accelerator certified book coach specializing in character development. She especially loves mystery, thriller, and suspense genres.

Nancy Clements, Second Act Book Coaching

Character development, then plot!

I see several drafts a week. And in almost every case, I can tell that the plot was developed before the main character.

What’s wrong with that, you ask? Story is about people.

By far the most overlooked aspect of crafting a novel is character development and how the character’s arc of change is the real story. So often it’s an after thought following plot creation. But I believe it’s where the plot begins. And I’m not alone in that assessment. 

In this course I will use examples from a popular novel to show how the main character’s backstory and motivation is the story, and the plot, what happens in the story, serves the character’s arc…not the other way around.

Rebecca Grogan is an Author Accelerator certified book coach who teaches writers to market their books. Her coaching specialty is seasonal romance.

Author branding and ideal readers!

“Marketing is the worst.” I hear that a lot from authors.

Let’s change that to marketing is simple. To create a successful marketing strategy, begin with two essential building blocks.  Creating your author brand and finding your ideal reader. That’s it!

Your author brand plays a significant role in shaping how readers perceive you and engage with your book, making it an essential component of your writing career.

And when you know your ideal reader, it totally affects everything in your writing, from the tone and style to the twists in your plot. I’ll show you how to find and connect with your ideal reader.

Plus, it makes your marketing easier. Who knew?

What to expect after you register?

When you select the “register now” button, you will be directed to a product page to purchase the 3 session workshop.

  • At the time of registration, you also have the opportunity to select a special offer of a one hour coaching session with Rebecca and Nancy following the workshop’s completion.

Once you register for the workshop you will get a link to add the three meetings to your calendar. Prior to the session you will be emailed a workbook to coincide with each session.

 – Session 1 (Sept 26th): Character backstory and Author Branding

 – Session 2 (Oct 3rd): Character motivation and Finding your ideal reader

 – Session 3 (Oct 10th): Character arc & how it relates to plot and connecting with your ideal reader

All sessions will begin at 6:30PM EDT and will last approximately 90 minutes each.

FAQs

What makes this workshop different from other writing courses?

Unlike other workshops that focus solely on writing or marketing, ours integrates both with a unique emphasis on how character development influences your story and your connection with readers. This holistic approach ensures that you’re not just writing a book but building a brand and an audience.

How does understanding my ideal reader help me write better?

Knowing your ideal reader affects every aspect of your writing, from the tone and style to the complexities of your plot. In our workshop, we’ll teach you how to identify and connect with your ideal reader, making your marketing efforts more effective and your writing more resonant.

Can this workshop really help me complete my manuscript?

Absolutely! By focusing on character arcs and their impact on the plot, you’ll find that the gaps in your manuscript start to fill themselves. Plus, our strategic approach to building your author brand and identifying your ideal reader will keep you motivated all the way to the last page.

I’m new to marketing. Will I be able to keep up?

Yes, our workshop is tailored to both new and experienced writers. We break down the marketing process into manageable steps, ensuring you understand how to position your book and yourself in a way that feels authentic and engaging.

How does author branding tie into writing my book?

Your author brand is how the world sees you and can significantly influence how your book is received. We’ll show you how to harness your unique strengths and experiences to build a brand that enhances your writing and appeals directly to your ideal reader.

Is the workshop content relevant for all genres?

Yes, the principles of character development, author branding, and reader engagement are universal and can be applied across all fiction genres. Whether you’re writing romance, thriller, or fantasy, our strategies will elevate your writing.

What if I feel overwhelmed by the idea of marketing my book?

We understand that marketing can seem daunting, but our workshop simplifies it into actionable steps. By the end of the workshop, you’ll view marketing as just another exciting part of your publishing journey.

Can I really learn enough about my characters to write a whole book?

Definitely! Our deep-dive into characters will not only fill your current manuscript with life but also provide you with a toolkit to create complex characters for all your future projects.

What if I’m unsure about investing in a workshop?

Investing in your writing career is a step towards professional growth and success. Our workshop provides not just education but also community and support, ensuring you get both the knowledge and the encouragement you need.

Craft & Connect Workshop is right for you if you are…

An Aspiring Author?

You’ve got a story in your heart but struggle to get it on paper. Our workshop helps you develop your characters deeply and realistically, which is the first big step to writing that complete manuscript you dream about. Learn how to weave backstory into a plot that moves and excites, making your writing journey as thrilling as the stories you want to tell.

A Marketing Newbie?

Already love writing but dread the thought of selling your book? This workshop is perfect for turning marketing from a chore into a chance to chat with fans. We’ll show you how to develop your author brand and connect authentically with readers who can’t wait for your next chapter.

A Plotting Perfectionist?

You want a story that grips readers from start to finish, without any gaps or loose ends. Our workshop focuses on marrying character development with plot creation, ensuring your narrative is tight and compelling. Say goodbye to plot holes and hello to a manuscript that feels finished and fulfilling.

A Character Crafter?

Are you obsessed with creating characters that feel like real people? This workshop is your playground. Dive deep into the psychology and backstory of your characters, ensuring they drive your plot forward naturally. We make sure your characters are not just memorable but also pivotal to the compelling stories you aim to tell.

A Brand Builder?

If you’re looking to stand out in the crowded book market, start with your unique author brand. This workshop guides you through understanding and defining who you are as a writer and how to communicate that to your ideal readers. Turn your personal story into a powerful tool that enhances your book’s presence.

A Completion Seeker?

Do unfinished manuscripts haunt you? Join our workshop to break through the blockages. We focus on strategic character development and marketing insights that not only motivate you to complete your book but also prepare you for its successful launch. From first draft fears to final chapter triumphs, we’re with you every step of the way.

Imagine now, you’ve just completed the Craft & Connect Workshop: Storytelling That Sells…

You wake up each morning energized, eager to dive back into the story that once felt stuck in your head. Your characters aren’t just names on a page anymore—they’re living, breathing entities with desires and fears, driving your plot forward more compellingly than you thought possible…

There’s less staring at a blank page and more exhilarating moments of breakthrough as your plot holes close and your narrative tightens up…

Enjoying the creative process with newfound confidence in your writing skills…

While building a strong connection with an audience that resonates deeply with your work, one chapter at a time…

The dread of marketing your book is replaced by excitement as you develop your unique author brand and strategize about reaching your ideal readers…

And soon, completing your first draft isn’t just a dream—it’s an achievement you’re ready to celebrate. 😉

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